Whatever the Italian tourism board is paying Ubisoft for making the spectacular new game Assassin’s Creed II, it isn’t enough.
O.K., that’s a joke. There is absolutely nothing to suggest that any secret payments are flowing from Rome to Ubisoft’s headquarters in a Paris suburb.
But perhaps there should be. That’s because Assassin’s Creed II may interest more young men around the world in visiting Italy than any advertising campaign or entertainment sensation since Sophia Loren.
Over the next fe...